How to Add Schema Markup to Blogger and WordPress
Table of contents
"
Introduction
"
Adding Schema Markup to Blogger
"
Adding Schema Markup to WordPress
"
Common Schema Markup Types
"
Schema Markup Best Practices
" Conclusion
Introduction
Are you
tired of seeing your website not show up on top of search engine results?
Do you want to know the secret sauce to boosting your SEO
ranking? It’s called Schema Markup! Sounds fancy, doesn’t it? Don’t worry; it’s
easy.
Schema Markup is a structured data
vocabulary that helps search engines understand the content of your website
better. By adding Schema Markup to your website, you allow search engines to
display rich snippets, enhancing your website’s visibility and increasing
traffic.
But why is Schema Markup essential for SEO? With the
ever-increasing competition for online presence, Schema Markup sets you apart
from the rest by providing the search engine with relevant information about
your content. This ensures that your website ranks higher than others.
Are you
ready to boost your SEO? Let’s dive into adding Schema Markup to your website!
Adding Schema Markup to Blogger
Adding Schema Markup to Blogger
If you have a blog on Blogger, adding schema markup is a
great way to improve your search engine rankings. Here are the steps you need
to follow to add schema markup to your Blogger blog:
Step 1: Log in to Blogger
First things first, log in to your Blogger account and go to
your dashboard. From there, select the blog where you want to add schema markup.
Step 2: Go to the Theme section
Next, click on the "Theme" section in the sidebar.
This will take you to the page where you can customize your blog’s theme.
Step 3: Click on Edit HTML
Once you’re on the Theme page, click on "Edit
HTML." This will bring up the code editor for your blog.
Step 4: Find the </head> tag
In the code editor, scroll down until you find the
</head> tag. This is where you’ll need to add your schema markup code.
Step 5: Add Schema Markup Code
Copy the schema markup code for
the type of content you want to mark up (we’ll cover some common types later on
in this post), and paste it just before the
< /head> tag. Don’t worry
if you’re not sure what code you need to use - we’ll cover that in the next
section.
For example: <script type="application/ld+json">
{
"@context": "https://schema.org/",
"@type": "HowTo",
"name": "How to Create a Google Form on Your Mobile Device",
"description": "The article provides a step-by-step guide on how to create a Google Form using the mobile app. The first step is to download the Google Forms app and sign in to your Google account. Then, you can create a new form using a template or a blank form and customize it by adding questions, images, videos, and changing the theme and background. After that, you can set up response options and require sign-in to access the form. Finally, you can collaborate with others and share the form through social media or email to gather accurate responses and feedback.",
"image": "https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgDHk7YSwgr6tQBDXpD5RWaEbzLV1mxWOamZIyZgJ_KXQRco8q7QYInjhIJcfUYaadRcv60ou9rc9eK8BfmWYRm0Q8wsW172NeOH7aHN9bSLCQMFDreCx1YHStEAN0nipO9SR3QzeS-inzNvD9Nt7kMTtm9y7nrR1aGryxwNrs6cSgLLJyGlMZ3svsj/w644-h334/How%20to%20Create%20a%20Google%20Form%20on%20Your%20Mobile%20Device.png",
"estimatedCost": {
"@type": "MonetaryAmount",
"currency": "",
"value": "0"
},
"step": {
"@type": "HowToStep",
"text": "",
"image": "https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgDHk7YSwgr6tQBDXpD5RWaEbzLV1mxWOamZIyZgJ_KXQRco8q7QYInjhIJcfUYaadRcv60ou9rc9eK8BfmWYRm0Q8wsW172NeOH7aHN9bSLCQMFDreCx1YHStEAN0nipO9SR3QzeS-inzNvD9Nt7kMTtm9y7nrR1aGryxwNrs6cSgLLJyGlMZ3svsj/w644-h334/How%20to%20Create%20a%20Google%20Form%20on%20Your%20Mobile%20Device.png",
"name": "QuickFixer"
}
}
</script>
Step 6: Save Changes
Once you’ve added your schema markup code, click on
"Save theme" to make the changes live on your blog.
Adding schema markup to your Blogger blog may seem like a
daunting task, but it’s actually quite easy once you know what you’re doing.
And once you’ve added schema markup, you’ll be on your way to better search
engine rankings and more traffic to your blog.
Adding Schema Markup to WordPress
Adding Schema Markup to WordPress:
If you have a WordPress website, adding Schema Markup is
relatively easy. Firstly, you need to install a Schema Plugin. There are many
free and paid plugins available, such as Schema Pro, All In One Schema Rich
Snippets, etc. Choose the one that suits you the most.
Once you have selected and installed the plugin, activate it
by going to the Plugins section in your WordPress dashboard. Once the plugin is
active, you can configure its settings according to your needs. Remember, every
plugin has different settings, and you should customize it according to your
website structure.
After the plugin is set up, you
will have to begin adding Schema Markup to your content. The easiest way to do
this is to add Schema Markup using the plugin itself. Each plugin comes with
its own interface, so adding Schema Markup with a plugin is just like writing
an article in WordPress.
By default, the plugin adds schema markup to your posts and
pages. If you want to add it to other custom post types, you need to make some
changes in the plugin settings.
Adding schema markup to your
WordPress website is incredibly easy and can be accomplished within minutes.
Just follow the steps mentioned above, and you will be good to go.
Remember, adding schema markup
is not the only thing you should focus on. You must also follow best practices
to make sure that your website is perfectly structured.
Common Schema Markup Types
When it comes to Schema Markup,
there are various types available to improve your website’s search engine
optimization. One such type is Article Schema Markup, which enables search
engines to understand and display your article’s main points. Product Schema
Markup can help in displaying product-related information, such as price,
availability, and ratings.
Breadcrumbs Schema Markup aids in showing the location of a
webpage in the site hierarchy. Local Business Schema Markup provides essential
information such as hours of operation, address, phone number, and more.
Lastly, FAQ Schema Markup assists in displaying frequently asked questions and
their relevant answers, improving the user experience.
Using Schema Markup is not only crucial but also easy to
implement. So, make sure to leverage the different types of schema markup for
better SEO results!
Read: How To publish a Book On Amazon And Make Money
Schema Markup Best Practices
When it
comes to Schema Markup, there are a few best practices you should keep in mind.
Firstly, always use a testing tool to ensure your markup is correct. Schema
Markup can be tricky, so it’s always best to check your work.
Secondly, stick to the official
Schema.org vocabulary. While it can be tempting to get creative, using the
official vocabulary ensures your markup will be easily understood by search
engines.
Thirdly,
include only the most relevant information. Overloading your content with
Schema Markup is not only unnecessary, but it can also
actually harm your SEO.
Lastly, avoid overusing Schema Markup. While it’s important
to include it where relevant, going overboard can actually have a negative
impact. Remember, less is sometimes more!
Conclusion
So there you have it, folks! We
hope that you have learned how to add schema markup to your Blogger and
WordPress websites. Remember, schema markup is essential for SEO, and by
incorporating it into your website, you’ll be giving yourself a better chance of
ranking higher on search engine results pages. And the best part? Adding the
markup isn’t hard! Just follow the steps outlined in this blog, and you’ll be
good to go.
Of course, there are always best
practices to keep in mind, such as sticking to the official Schema.org
vocabulary and including the most relevant information. By doing so, you’ll be
providing search engines with even more context about your website, which can
only be a good thing.
So, with that said, get out there and start adding that markup! Your SEO efforts will thank you.
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